Nostalgia Meets Now
Nostalgia Meets Now
When the ultimate teen dream brand got its second chance, we made it count. Reimagined dELiA's as a love letter to Y2K culture while building for Gen Z's future. Created campaigns that turned "The Eyelash Cardi" into must-have moments and "3 Days Only" sales into cultural events. Every "Close Knit" sweater and "Coats & Jackets" drop is designed to make twenty-somethings feel seventeen again – in the best possible way.
When the ultimate teen dream brand got its second chance, we made it count. Reimagined dELiA's as a love letter to Y2K culture while building for Gen Z's future. Created campaigns that turned "The Eyelash Cardi" into must-have moments and "3 Days Only" sales into cultural events. Every "Close Knit" sweater and "Coats & Jackets" drop is designed to make twenty-somethings feel seventeen again – in the best possible way.
Design Philosophy
Design Philosophy
Digital experiences that feel like flipping through your favorite teen magazine, but with all the seamless functionality your grown-up self demands. Where every click whispers "you were always the main character," and every purchase feels like reclaiming a piece of your authentic self.
Digital experiences that feel like flipping through your favorite teen magazine, but with all the seamless functionality your grown-up self demands. Where every click whispers "you were always the main character," and every purchase feels like reclaiming a piece of your authentic self.
